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New Look sells £30 ‘no-iron’ holiday dress that ‘looks a lot more expensive’ than it is

New Look shoppers are loving a new ‘no-iron’ dress, which they say ‘looks more expensive’ than it was. The fashion retailer released the online exclusive dress in two colors and shoppers rushed to snap up both.

The Bright Orange Plissé Halter Maxi Dress, which is also available in blue, is priced at £29.99. It has proved popular with shoppers, with many claiming it is ‘holiday perfect’ and the ideal fabric for packing in a suitcase.



The dress is an online exclusive and features a bright orange plissé fabric with a maxi length, a scoop neckline and a side slit. The New Look description says: “With a sleek maxi length, with a side split for added glamour, your summer casual wardrobe calls for this orange wrap dress.”

The New Look dress has an overall rating of 4.9 stars online, having received a number of rave reviews. Among them, one buyer said: “Perfect for holiday. Very beautiful dresses, great colors and perfect fabric to put in a suitcase”.

A second wrote: “We throw you in the last minute bin at a great price. This dress is absolutely stunning. It looks much more expensive than it was. So comfortable! He might try a little gold belt.”

Bright orange pleated maxi dress(Image: New Look)

A third shopper added: “I bought the dress in both colors as I couldn’t decide, so glad I did. Love them both, comfortable, perfect material to go in a box!”

A fourth said: “Stunning dress, gorgeous color and flattering fit.” Another wrote: ‘Stylish summer dress. Lovely dress, easy to wear, no ironing, comfortable dress”.

However, one buyer claimed the dress was “form-fitting”. They added: “Lovely dress but quite shapeless. I added a thin silver or black belt and I think it looks better with it. It’s quite long but with heels will be fine.”

New Look also stock the Slip Midaxi Dress in Olive Satin with Scoop Neck, which is priced at £33.99. The dress has an overall rating of 4.8 stars, with a number of rave reviews. Among them, one person said: “Gorgeous dress. Lovely dress, beautiful material, hangs really well.”


A second wrote: “Very happy with this purchase. It looks so amazing and way more expensive than it is. I’m 5ft4 and I’ll have to modify it a bit.” A third buyer added: “Stunning dress – perfect for summer weddings. Great shape!” A fourth said: “Nice dress. I am 5 8” and it is the perfect length. I feel expensive. I can’t wait to wear it.”

However, one wrote: “Great color and shape, could be a little roomier in the bust area.” Another said: “A little darker in real life than in the photo. Great quality though. Very nice, thick fabric. Would recommend.”

Alternatively, Marks and Spencer sells the rich linen round neck midi dress for £39.50, while H&M has the satin slip dress for £24.99. ASOS also have the SANDYS satin maxi dress in sage green on sale for £34.45, down from £53. Nobody’s Child also offers the Trixie Blush Pink Satin Midaxi Bridesmaid Dress for £79.